Insightful Concepts & Outstanding Navigation (ICON) was founded in 2024 by former members of the Tesla design team. As a multidisciplinary design studio covering design strategy, industrial design and spatial design, ICON is committed to creating groundbreaking products with a distinctive design perspective, while establishing a cohesive design language and brand identity.
Ten
Head of Product Strategy Manager
Co-Former
Alibaba Artificial Intelligence Lab
Alibaba Taotian Business Unit
Rhode Island School of Design
Master of Industrial Design
Kai
Head of Product Design Manager
Co-Former
Tesla China Design Studio
Smartisan Technology
Alibaba Artificial Intelligence Lab
Daisy
Head of Spatial Design
Co-Former
Tesla China Design Studio
China Central Academy of Fine Arts
Bachelor of Fine Arts in Interior Design
